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The Ultimate SEO Checklist for Musicians in 2023: Boost Your Online Presence

SEO for Musicians
SEO for Musicians

Are you a musician looking to make a mark in the digital world? The competition is fierce, and standing out requires more than just talent. It's time to embrace SEO (Search Engine Optimization) to make your music discoverable. This comprehensive SEO checklist for musicians will guide you through the essential steps to optimize your online presence.

1. Create a Keywords List

  • Brainstorm, research, and make a list of the keywords you want to rank for.

  • Include variations of your band name, genre, and location.

2. Build an SEO-Friendly Band Website

  • Choose an SEO-friendly platform.

  • Add relevant content like artist bio, music, videos, gig calendar, and merch.

3. Set Up a Custom Domain Name and Secure with HTTPS

  • A custom domain and secure website rank better in Google search results.

4. Optimize Your Website Content

  • Add custom title tags and meta descriptions for each page.

  • Organize header tags (h1/h2/h3) and add alt text to images.

5. Create Content Pages for Target Keywords

  • Make specific pages for keywords you want to rank for, like a Store page for store-related keywords.

6. Link Your Website to Social Profiles and Vice Versa

  • Include links to Instagram, Facebook, YouTube, Twitter, TikTok, Bandsintown, and Bandcamp.

7. Get Third-Party Websites to Link to Your Band Website

  • Press articles, venues, and collaborations can boost your SEO.

8. Utilize Google Search Console and Google Analytics

  • Monitor traffic and measure visits to your website from search engines.

9. Distribute Your Music Widely

  • Use professional best practices to reach a broader audience.

10. Create and Optimize Videos for YouTube

  • Include complete descriptions and optimize for SEO.

11. Integrate or Optimize Schema Markup on Your Website

  • Include MusicGroup, SameAs, MusicAlbum, and MusicEvent schemas.

12. Create Wikipedia,, and MusicBrainz Entries for Your Band

  • These entries enhance your online credibility.


SEO for musicians is not just a trend; it's a necessity. This checklist is your roadmap to improving your music website's SEO. Start with achievable steps, and gradually build your online presence. Remember, even just starting somewhere is a good first step.

Ready to elevate your music career? Get your free in-depth guide to everything you need to know about having a successful career in music at Music Advice's Free Modern Artist & Songwriter Toolkit. For additional music career resources, industry contacts, video lessons, and streaming playlist contact information, visit Music Advice's Plans & Pricing.


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